Prada Paradigme Eau de Parfum is the new signature masculine fragrance by Prada. It asks a simple question: what if there is another way? Confidence is redefined as curiosity, strength as finesse, and success as the freedom to create your own paradigm.
It is an avant-garde yet sophisticated ambery woody scent that moves between enveloping warmth and exhilarating freshness.
The fragrance
The master perfumers inverted the traditional fragrance architecture, composing from the bottom up in a reversed pyramid, a symbolic echo of the Prada triangle. It opens on the warm sensuality of ambery woods made of Peru balm, benzoin resin and guaiac wood. At the heart, an iconic green Bourbon geranium is reinvented with rosy floral facets, lifted by a Calabrian bergamot heart and airy musks.
The bottle has an architectural silhouette softened by rounded edges and a tilted Prada triangle, lacquered in a black-to-green gradient. The outer box is etched to echo Prada's Saffiano leather cross-hatching. The range is refillable.
Fragrance notes
- Top note: calabrian bergamot heart
- Heart note: bourbon geranium
- Base note: ambery woods (Peru balm, benzoin resin, guaiac wood)
Fragrance family: Ambery, woody.
Who it is for
For men who like a modern, warm and elegant woody fragrance with a twist of freshness: sophisticated enough for the evening, easy enough for every day.
Choose your size
Prada Paradigme Eau de Parfum is available in 50 ml and 100 ml. Pick the size you prefer from the options on this page: the smaller bottle is easy to carry with you, while the larger sizes are made for everyday use at home.
Good to know
- Brand: Prada
- Type: Eau de Parfum, for men
- Scent profile: ambery woody with geranium, bergamot and Peru balm
- Period after opening: 24 months
- Bottle: refillable
- Storage: keep the bottle away from direct sunlight and heat, so the fragrance keeps its character for longer
Looking for more from the house? Browse the other Prada fragrances in our collection.
Spray onto the pulse points, and in the creases of the knees and elbows, for a stronger, longer-lasting scent. After applying, avoid rubbing the skin, as this breaks the fragrance down and makes it wear off more quickly.
ALCOHOL, PARFUM / FRAGRANCE, AQUA / WATER / EAU, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, CITRUS AURANTIUM BERGAMIA PEEL OIL, VANILLIN, LINALYL ACETATE, LINALOOL, CARVONE, COUMARIN, LIMONENE, CITRONELLOL, PELARGONIUM GRAVEOLENS FLOWER OIL, SANTALOL, DIETHYLAMINO HYDROXYBENZOYL HEXYL BENZOATE, PINENE, LAVANDULA OIL/EXTRACT, TRIMETHYLCYCLOPENTENYL METHYLISOPENTENOL, MYROXYLON PEREIRAE OIL/EXTRACT, ALPHA-ISOMETHYL IONONE, GERANIOL, GERANYL ACETATE, BENZYL BENZOATE, CITRAL, BENZYL CINNAMATE, CINNAMOMUM ZEYLANICUM BARK OIL, CINNAMAL, ROSE KETONES, BENZYL ALCOHOL, BETA-CARYOPHYLLENE, CAMPHOR, FARNESOL, METHYL ANTHRANILATE, TERPINEOL, TERPINOLENE, ANETHOLE, EUGENOL, ALPHA-TERPINENE, BENZALDEHYDE (F.I.L. N70057716/2)
| Fragrance details | |
| Fragrance family | Ambery, woody |
| Top note | Calabrian bergamot heart |
| Heart note | Bourbon geranium |
| Base note | Ambery woods (Peru balm, benzoin resin, guaiac wood) |
